THE DAILY
Hosted by Michael Barbaro and powered by The New York Times' newsroom, The Daily brings listeners the biggest stories of our time, told by the best journalists in the world.
The Daily focuses on just one or two stories each weekday, offering listeners a 30-minute, deep, textured portrait of the characters and human stakes driving the news.
I just want to encourage you to keep airing the program The Daily in its current 6 p.m. slot. This show keeps me listening closely during my commute home from Portland to Vancouver on the daily (ha, ha). I really enjoy listening to this show go in deep on one topic that is current. It is excellent. Thank you for having such a great station. - Luana, OPB listener
From the amount of positive listener feedback we continue to receive, WHQR listeners cannot get enough of The Daily. This program has become a "must listen to" staple in our evening lineup. The Daily provides thorough coverage of the topics that matter to us all. It is the perfect program to wind down to at the end of the day. – Michelle Rhinesmith, Station Manager, WHQR
Hosts
Michael Barbaro and Sabrina Tavernise
Read more about guest hosts on The Daily
Length
00:29:00
Feeds
The Daily is available via ContentDepot and is a file-based program. Air window: 4:00 pm ET – 11:59 pm ET
On-Air Promos
- Download daily promos from ContentDepot
- Pre-launch and generic promos available on ContentDepot
- Music beds (:30 and :50) available on ContentDepot
- Need custom station tags? Please complete our form
Fundraising
Fundraising segments and promos are available on ContentDepot
Underwriting Audience Insights
The Daily is heard by over 1.7 million listeners each week and is carried by more than 280 public radio stations.*
The Daily audience:
- 46% female, 54% male.
- Median age of 58, with 39% between 25 and 54.
- 74% hold bachelor’s degrees or higher.
- 63% have an annual household income of $75,000 or more.
*Source: ACT1 Systems based on Nielsen Audio Nationwide DMA P12+ Audience Estimates, Fall 2023
Marketing Tools
Press release template: Announce your carriage to local media
Download full-sized image (Courtesy of Damon Winter)
Behind-the-scenes production photos: Give audiences a behind-the-scene glimpse of The Daily team at work! These more candid photos are perfect for your newsletters and social media pages.
Customizable digital ads & guidelines: Promote your broadcasts with customizable ads for your website and social media.
Social media quote cards: Share what listeners, stations and journalists love about The Daily with your fans/followers on Facebook, Twitter and Instagram.
The Daily digital ads and logos cannot be altered or co-branded (with your station logo, etc.) without approval by The New York Times.
The New York Times Brand Team will fulfill your custom graphic needs. Submit a request.
Michael Barbaro
Host, The Daily
Michael Barbaro is the host of The Daily, a five-day-a-week audio show from The New York Times. In just one year, the show has built an audience of over one million listeners a day; become the most-downloaded new show in 2017 on Apple Podcasts; won a DuPont-Columbia University Award for audio excellence; and been named a top podcast of the year by Time, Entertainment Weekly, The Atlantic, Esquire, Adweek, The New Yorker and New York Magazine. Before hosting The Daily, Barbaro was a national political correspondent for The New York Times and host of The Run-up, a political podcast that chronicled the 2016 election. Previously, he covered New York's City Hall and the U.S. retail industry. He joined The New York Times in 2005 from The Washington Post, where he began in 2002 as a reporter covering the biotechnology industry. Barbaro graduated from Yale in 2002 with a bachelor's degree in history.
Show Logos
The Daily digital ads and logos cannot be altered or co-branded (with your station logo, etc.) without approval by The New York Times.
Please contact your Station Representative with any custom graphic requests.
Sabrina Tavernise
Host, The Daily
Sabrina Tavernise is the second host of The Daily, the award-winning audio show from the New York Times. Alongside co-host Michael Barbaro, The Daily showcases the biggest stories of our time in twenty minutes, five days a week, across 265 public radio stations and has been downloaded over three billion times. Since joining The Times in 2000, Tavernise has covered major stories ranging from the war in Iraq, the battles over abortion, and the Jan. 6 insurrection. Before joining The Times, she was a freelance writer in Russia for publications, including BusinessWeek, after working for Bloomberg News in Moscow from 1997 to 1999. Tavernise graduated from Barnard College in New York City in 1993, after which she moved to Russia to run a United States Agency for International Development-funded business training center.
The Daily is available via ContentDepot and is a file-based program. Air window: 4:00 pm ET – 11:59 pm ET
00:00 - 00:29
Billboard
00:30 - 00:59
National Funder Credit
01:00 - 05:59
News Hole with Music Bed
06:00 - 17:29
Segment A (includes national funder credit)
*Note: Segment length will vary and will be noted in the rundown.
17:30 - 18:29
Floating Station Break (with music bed)
*Floating Break between Segments A & B starts between 13:00 - 21:00
18:30 - 28:59
Segment B (includes national funder credit and program close/forward promote)
*Note: Segment length will vary and will be noted in the rundown.
29:00 - 29:59
Music Bed
Download clock
Suggested clock for bottom of the hour.
Note: The Daily will be delivered in seven file segments as listed above.
Broadcast Rights
Full broadcast rights for this program can be viewed and downloaded here. Prior to carrying this series, stations must confirm carriage with American Public Media.
Questions about carrying The Daily or your affiliation?